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Djerf Avenue founder discusses the brand’s first physical store opening in NYC

What began almost a decade ago as blog and Instagram posts documenting trips to places such as Bali and Australia has grown into a multimillion-dollar DTC apparel, accessories and home goods brand....

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Heidi O’Neill leads Lululemon c-suite overhaul

Lululemon is reshaping its senior leadership team under CEO Heidi O’Neill, just a month after she took the top job, as the athletic apparel brand looks to streamline its operations. The overhaul...

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Levi Strauss & Co posts solid sales despite slowdown in domestic, DTC businesses

Levi Strauss & Co has reported another quarter of sales growth despite some weakness in its US and direct-to-consumer (DTC) businesses. The company’s net revenues rose 4 per cent to $1.6 billion...

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Asos hacked, customers received ‘bizarre’ threats

Shares in Asos fell 10 per cent on Tuesday after the British online fashion retailer warned that some customer information may have been accessed following the unauthorised sending of a notification...

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‘Uphill climb’: Why is Nike’s turnaround still struggling?

When Nike brought Elliott Hill out of retirement in October 2024, investors hoped the company veteran would quickly reverse years of product missteps, rebuild relationships with wholesalers and...

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When does influencer hype become a lasting business?

What helps an influencer-founded brand, such as Forvr Mood or Djerf Avenue, build a lasting business while others fizzle out soon after launch? The creator economy is now a major economic and cultural...

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How retailers can win over budget-conscious shoppers this Halloween

Halloween spending is expected to hit a record $13.5 billion this year, but shoppers are still watching their budgets. For retailers, the opportunity lies in making the holiday feel worth spending on,...

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L2 Brands names John Fryer as new CEO

Custom apparel and headwear company L2 Brands has appointed John Fryer as CEO, where he will lead the business across its commercial, supply chain and manufacturing operations. The company described...

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Why did Trump’s summit with Xi yield so little?

President Donald Trump hoped his pomp-filled summit with Xi Jinping in Washington last week would showcase the strength of his personal relationship with the Chinese leader. Instead, the limited...

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Gap unveils ‘Fashiontainment’ partnership with American boy band

Gap Inc has established a multi-year partnership with emerging American boy band Just Your Type (JYT), with the launch of the retailer’s new ‘Fashiontainment’ platform. The initiative represents a...

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Birkenstock wins copycat fight against German discounter

Footwear brand Birkenstock has won a landmark copyright case against German discount supermarket chain Lidl. A district court in Arnhem, the Netherlands, has prohibited Lidl from selling unauthorized...

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Birkenstock steps into Malibu

Birkenstock has opened a store in Malibu, California, expanding its US retail footprint as the footwear brand continues to invest in physical stores. The new store is located at Cross Creek Ranch, a...

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Can Dr. Martens turn renewed interest into a comeback?

Dr. Martens’ boots are instantly recognizable, but their durability ironically gives customers few reasons to buy another pair. Now, the British footwear icon’s new campaign is hoping to tackle the...

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Donatella Versace courts Gen Z, partnering with fashion retailer Revolve

New York-listed digital retailer Revolve Group on Monday unveiled a joint venture with Donatella Versace to create a new beauty and fashion business targeting younger consumers. News of the...

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What should retailers learn from Steven Kolb’s PR crisis?

This year, New York Fashion Week’s biggest story wasn’t the latest “it” bag, but a PR crisis. The controversy began when PETA protesters stormed COS’s fall/winter 2026 show to protest against parent...

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Cato shutters 70 more stores in survival bid

Cato is shutting approximately 70 additional underperforming stores in the second fiscal half, as the women’s fashion retailer continues to face a challenging economic environment. The decision brings...

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JD Sports announces North America CEO and CMO

JD Sports Fashion has made two US leadership changes, naming John Mersho as president and CEO of JD North America and Mike Grimes as group CMO, effective immediately. Mersho moves into the North...

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How could Alexandre Arnault help turn Nike around?

Alexandre Arnault’s appointment to Nike’s board has given investors another reason to believe the company’s turnaround may be gathering momentum. But while the LVMH heir can help sharpen its strategy...

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Wrangler moves upmarket, launching Japanese denim range

Wrangler is moving upmarket with the launch of Blue Bell, a premium men’s collection centred on Japanese selvedge denim and elevated versions of its heritage workwear styles. The collection marks...

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WSG Brands snaps up Nasty Gal, plots next phase of growth

Brand management firm WSG Brands has acquired women’s fashion label Nasty Gal for an undisclosed amount. Founded in 2006 by Sophia Amoruso as a small vintage clothing shop on Ebay, Nasty Gal has grown...

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